Archives: Region Chain Insights

Operator Insights from KeyImpact Marketing

March 20, 2018

March 20, 2018 Share this content Forward To a Friend Dear Foodservice Professional , Flavor is king! Today’s consumers are all about flavor. Consumers are getting more adventurous and enjoy offerings that have a complexity of flavors and textures to keep things interesting. This is a win for operators! Increasing flavor on your menu can be […]

View

Operator Insights from KeyImpact Marketing

February 27, 2018

February 27, 2018 Share this content Forward To a Friend Dear Foodservice Professional , March Madness is coming soon!  Get ready for larger groups on game day by offering more shareable options. Technomic reports that 42% of consumers order small plates to share with others. Desserts make great shareable offerings! Get your game day menus […]

View

Operator Insights from KeyImpact Marketing

January 18, 2018

January 18, 2018 Share this content Forward To a Friend Dear Foodservice Professional , Get ahead of schedule; before you know it, Summer will be here. Start planning your menu now!  What’s hot? Meat! Take a look at the insights provided below detailing how meat is on the rise. Get the basics on what proteins […]

View

Operator Insights from KeyImpact Marketing

December 13, 2017

December 13, 2017 Share this content Forward To a Friend Dear Foodservice Professional , Consumers Want to be Impressed What’s trending on social media? Often times, it’s outrageous food. Today’s consumers want to be awed and treated to something unique when they visit a restaurant. It’s not enough to have a plain old milkshake anymore. […]

View

Operator Insights from KeyImpact Marketing

November 15, 2017

Dear Foodservice Professional, Holiday season is here! Make sure you’re prepared for the holiday crowds. Menu innovation is one way to spark interest and put yourself in front of your competitor. Put a Twist on Your Holiday Offerings Winter and Holiday LTOs are a great way to infuse your menu with extra festivity. In December, […]

View

Operator Insights from KeyImpact Marketing

September 12, 2017

As we move into the fall season, the outlook for the industry is less positive than it was this time last year. This summer has been tough for many restaurant operators, and there was minimal growth. According to most researchers, the industry overall was up due to menu prices increases, but traffic was down. Labor […]

View

Operator Insights from KeyImpact Marketing

July 27, 2017

The second half of 2017 is well under way, and we’ll be quickly moving toward the start of the major holiday season. Before we reach the big traditional end-of-year festivities, there are many special occasions to celebrate; Labor Day, Back-to-School, Oktoberfest, and Breast Cancer Awareness Month, just to name a few. These special occasions provide […]

View

Operator Insights from KeyImpact Marketing

May 18, 2017

Summer is nearly here! Changing seasons bring new flavors and foods to the menu as consumers transition to warmer weather. Now is a great time to start planning for menu updates. When making updates, keep in mind one group of restaurant patrons that often gets overlooked – kids! Kids’ menus are an important place to […]

View

Operator Insights from KeyImpact Marketing

April 11, 2017

After several months of decline, the National Restaurant Association’s Restaurant Performance Index finally showed an increase. Coupled with a spike in consumer confidence, the Spring season is off in a positive direction. There will be winners and losers, and those that win will do so by keeping consumers happy and reward them for their patronage. One […]

View

Operator Insights from KeyImpact Marketing

March 16, 2017

Providing consumers options that satisfy more than one of their needs will help drive sales. During the Lenten season, many consumers turn to seafood as an alternative protein source. Seafood options, like Alaskan pollock, cod, and salmon, are considered healthier and included in many clean eating diets. Add to that Alaskan pollock, Alaskan cod, and Alaskan salmon are all wild-caught […]

View