Press Releases & Trade Announcements

KeyImpact Sales & Systems, Inc. Continues Western Expansion

Posted: January 3, 2013

Odenton, MD – KeyImpact Sales & Systems, Inc. (“KeyImpact”), America’s leading independent foodservice sales and marketing agency, announced today that it acquired Elite Foodservice Associates, Inc. of Salt Lake City, Utah and Boise, Idaho. This is the latest development as KeyImpact expands its national footprint.

Founded in 1971, the company that is now known as Elite Foodservice Associates, Inc. started in Boise, Idaho before branching out into the Salt Lake City market in 1975. In 1985, Todd Gordon began with the company, and since 1992, has had sole operational responsibilities. In 1998, Todd purchased the company and became President. Since the company’s early years, Dave Doutre, Vice President of Sales, has also played an intricate role in the success of Elite Foodservice Associates, Inc. along with Greg Leber who will continue to manage the Idaho office. Todd, Dave, and Greg each bring with them over 30 years of experience in the foodservice industry.

Elite Foodservice Associates, Inc. covers the Utah, Idaho, and western Wyoming markets encompassing almost 9% of the total geography of the continental United States.

Todd shared “This is yet another strategic move for our company that will allow us to continue to stay at the forefront of our industry as a true market leader. The systems, efficiencies, and strategic goals that KeyImpact brings to us will ensure our success, and in turn our manufacturer, distributor, and operator customer’s success well into the future of the foodservice industry. We are truly excited as we begin this next chapter as part of KeyImpact.”

“KeyImpact is very excited to have Todd and his team join the KeyImpact family,” stated Dan Cassidy, President and CEO of KeyImpact. “Not only is Elite Foodservice Associates the premier agency in Utah and Idaho, but more importantly, the culture of Elite is very much aligned with that of KeyImpact’s.”

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